What's next?

Existing Market:

 Within the market that we created for this application we will need to be constantly updating the apps to fix bug issues, user interface, and user experience. Also, we will need to be adding to the apps that we will be offering. I conducted interviews with people after I gave them a brief overview of my original idea, for the finance application.

The main thing that all the interviewees said that you will need to have about 5-7 apps that people can use for productivity purposes. The first interviewee suggested that there was a note-taking app, and an app to keep track of receipts for reimbursement, and keep with the ideas of making financial apps to help people because they think it is confusing. The second interviewee mentioned that they see a path that I can blaze. They recommended that I follow what the users want in the comments or in the reviews of the apps. Use these to focus where the business goes. The 3^rd interviewee mentioned something that I had not thought of before to test out apps. They 3^rd interviewee said that you can develop Lite versions of apps and test them out to see how the response is to it and then work from there to create new apps and grow the brand from there.

Once the initial pilot application is launched we will work on fixing any bugs that will happen and get those resolves as soon as possible. Also, we will work on fixing what our customers say if it is feasible. From there we will work on making a variety of finance help apps in lite trail versions to see what the people like and enjoy and work from there to choose what apps we develop and make full paid versions of.

New market:

                Originally, we are targeting individual consumers, just like you and me. The next logical market to try to break into is the business market. We can create software, applications and offer other services to the business to make it more streamlined and efficient.

                We can create value in the market to make boring routine processes much easier and faster to complete, for example expense reports we can automate and make them in the cloud connected. Or give the company real-time reports on where money is going, and where its coming in, rather than waiting for the end of the month, quarter, year.

                After talking with people who run medium-sized businesses there are some processes they wish they could affordably automate. The first interviewee, mentioned that their employees still file expense reports, and their employees occasionally lose their receipts, and cannot be repaid for the work-related expense. He suggested that a app that connects the business and all its employees that you can send a photo of the receipts to the cloud can aid in this, rather than having people hold onto the receipts for up to a month. He mentioned that the receipts fade after time and can be hard to read so this could alleviate some of that.  The seconded mentioned that at times they cannot get the real-time data on where their company is spending money, or what money is coming in or came in. He suggested a service that he can use to easily display this information. This he said is difficult because there are costs that being occurred all the time and it sometimes takes a few days to process so the charges or credits may not be shown for a while.

                I learned that the new market can still have technology update their business. And that people refrain from using technology to update their internal business processes because of the cost. I never realized that there was such a high cost to automate some of these processes. This means if we come up with a low-price solution to reach their needs with our applications or software we can become very successful. I think this market brings up some interesting opportunities, and can be equally lucrative as our other venture.